Who we are

At Digital Measures, we understand faculty activity reporting. Since 1999 we have partnered with 3 out of 5 of the largest U.S. universities to achieve reporting success—success that is based upon responding to the real needs of our clients. In 2018 we joined Watermark, the leading provider of assessment and accreditation management technology, to expand our ability to provide clients with smart solutions to drive meaningful improvements campus-wide. Read more...

Since we speak the language of people across your campus—from academic affairs and deans offices to institutional research departments to IT organizations, as well as faculty—we are able to translate everyone's data management needs into customized system requirements that fit your university’s needs.

As a result, you do not need squadrons of programmers involved in implementing your faculty activity reporting solution. We overlay our knowledge of university structures and higher education concepts on top of our technical abilities to ensure each of our clients' implementations meets its specific and varied goals. We are proud to have a culture of innovation that continually delivers not only new features but also best practices and efficient and effective internal processes.

Our laser focus has made us the de facto standard in faculty activity reporting, as evidenced by our list of who's who clients among universities worldwide.

Why we exist

We believe
university faculty
have great impact
on companies,
organizations &
This results in
students, advances
in research &
proving it
is onerous &

Our Executive Team

Matt Bartel
Matt Bartel

Chief Executive Officer & Founder

Michael Rentas
Michael Rentas

Chief Technology Officer & Co-Founder

Tim Bandt
Tim Bandt

Chief Strategy Officer

Steve DeLonge
Steve DeLonge

Chief Client Success Officer

Todd Wintheiser
Todd Wintheiser

Chief Financial Officer

Lisa Wright
Lisa Wright

Chief Marketing Officer

Our Mugshot

Each of these mugs, positioned at the entrance of our home office, represents a campus visited by a DMer—and a constant reminder of the successful client partnership developed and maintained over time.


Our History

Digital Measures
was founded in
1999 by Matt Bartel
while he was a
student at the
University of

He recognized that
the existing paper-
and-pencil method of collecting student course evaluations was inefficient and could be significantly improved by replacing it with a digital, web-based solution. University of Wisconsin-Whitewater agreed and became the first client of Digital Measures.

The company's clientele quickly grew as word of mouth traveled throughout the UW-System—and to other universities—of this new, cost-effective solution.

In 2001, the provost at another University of Wisconsin-System campus approached Matt with the idea of moving her campus's electronic system for keeping track of their faculty's teaching, research and service activities to Digital Measures. Seeing another opportunity, Digital Measures expanded its solutions for academia with its introduction of Activity Insight. After more than 15 years, Activity Insight is now our flagship solution.

In 2018, Digital Measures joined forces with Watermark. This new chapter in our history creates exciting opportunities to connect faculty activity information to other data across campus through an integrated educational intelligence system. In the coming years, we expect to be able to increase our speed of development and bring new innovation to the field of faculty activity reporting, while helping universities generate insights to improve outcomes for both faculty and students.